And now for something completely different
Lighting technology must be led by the facts, yet not limited by them.
When a product is built on an absolutely solid technical and design foundation, there is then freedom to adapt, redesign and customise solutions to fulfil even the quirkiest of customer requirements.
Fancy a non-standard beam shape?
Nine light heads on a three-headed fixture?
Adjustment from the back instead of the front?
Three watts from a one-watt fitting?
The fixed tip to rotate?
The grey fixture, only in turquoise and hot pink?
As those customers did, always feel free to ask for something different.
There are, after all, no such things as customer whims. There are only customer requirements.